This website uses Google Analytics to collect site traffic data. By clicking "Accept", you consent to the use of cookies for this purpose.

Staunton Jams May 2023: Spring Edition - Vibrant and Floral Visual Identity

Cover Image for Staunton Jams May 2023: Spring Edition - Vibrant and Floral Visual Identity

Project Goals

  • Brand and Logo Redesign: Revitalize the Staunton Jams brand with a new logo and aesthetic for the Spring edition.
  • Spring Theme Integration: Infuse a Spring feel into the entire brand identity, starting with the logo.

Process

  1. Logo Redesign: Developed a new logo that encapsulates the essence of Spring and serves as a foundation for the brand's new direction that is aligned with modern music festival identity design.
  2. Aesthetic Overhaul: Applied the Spring-inspired elements from the new logo across all branding materials to ensure a unified and fresh look.
  3. Marketing Material Creation: Designed marketing materials, social media content, and merchandise that align with the new brand aesthetic.

Outcomes

  • Revitalized Brand Identity: Successfully introduced a fresh, Spring-oriented look to the Staunton Jams brand, starting with a vibrant new logo.
  • Cohesive Spring Theme: Ensured that all branding elements, from the website to physical merchandise, resonated with the new Spring aesthetic.

See More on Behance

Staunton Jams May 2023 on Behance


Like this project? Let us know!